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Scenario - Online Music

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a man busking  
with a small clarinet

Currently you sell cd's online, specialising in rare and hard to come by music. Your online store was built using a standard e-commerce package - a shop in a box. You want to offer more features on your site as this would lead to a greater selling potential.

You want to ...

  • Be able to list all of your stock with pictures, details and 30 second samples of music
  • Build a community around your store so that people can review cds and use forums to talk about gigs, suggest different music etc
  • Sell your music electronically, in the form of individual track or full cd downloads
  • Expand the possibility of selling more to each customer using features like 'Other people who bought that cd also bought..' and 'free delivery if you spend over a certain amount'
  • Run special offers and display stock on sale

Possible Solutions

Packaged Software

Although this option may be cheap, like the package you are using at the moment, it may not cater for your growing requirements and the additional features you want to offer.

Specialist employed to design and build your site

Your requirements are quite numerous and complex (wanting to offer samples, downloads and build a community). This may make this solution more expensive and hard to maintain in the future.

Our Solution

This would combine the benefits of good support for links to different types of media (samples, downloads, reviews) and the content management not normally found in an e- commerce 'off the shelf' package.

Trans4mer would also enable you to offer sample sound bites or whole tracks at different levels of quality (for differing bandwidth speed) and the framework to develop a music 'community' on your site.

Next - Growing trees

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